In Response To Jade Brulotte

Do you think this is a good way to capture audiences? Do you ever "like" a brand on a social network?

I feel that this is definitely a good strategy for companies to use because of how technology is playing a larger role in today's society. People use the internet and social media networks to connect to those who are not relatively near them in location; a way to stay connected. When companies begin to advertise their company or product(s) on social media networks it gives them an "up" in the marketing aspect because they are reaching a larger demographic. However, when it comes to me personally "liking" these companies pages on social media networks I would have to say I never have done so. Not because I don't like their company and/or products but because I feel I don't have to "like" something to prove that I would buy or support that company. I do however like that companies are reaching out to larger demographics to make themselves known. I feel that this is a really good strategy to market their product.

Customer Service

Customer service, from both ends, is difficult in a sense. From the employee within customer service point of view, they are simply trying to help the customer be satisfied with what that company is selling, and this can include helping them in all aspects. From the customer point of view they go to customer service to either exchange a product, complain, or to gain guidance on what the company has to offer. In either case, customer service can be seen as positive and negative. I used to work at the customer service desk at Target and from my experience I've seen both the positive and negative sides of customer service. Although it is designed to help the customers achieve that satisfaction it was difficult for me at times to do so. This is because at times the customer would not corporate for what I was trying to do for them. In most cases I had experienced customers that resorted to yelling at me in order to get what they want. It seems that customers won't always give customer service employees the right state of mind and resort to other methods to get what they want, more than often it was given to them for free because the manager wants to keep the customers coming back. I find that this is a flaw in customer service. People sometimes manipulate their position in order to be viewed as a victim even if that employee is doing everything in their power to get you to that state of satisfaction. 

Do you think that customer service is flawed in some senses and/or that people abuse customer service?