Is there a certain percentage of sale that would influence you to change your mind in purchasing an item? For example, if the product was 25% off as opposed to 50% off? Which one would you end up picking?
This is a tricky question to answer in my opinion. When looking at simply the percentages that would be taken off I would clearly go with that of the 50% off because I would be saving the most money. However, when looking at the grand scheme of things, it really depends on what the product is and how much I would be spending if I chose the 50% off over the 25% off. For example: say I am in the market to buy a new laptop. I know there are endless amounts of laptops out there, so not looking for anything specific, just one that works properly. Therefore I have two, almost identical, laptops in my hands one marked "Original Price: $750, 25% off" and the other is marked "Original Price: $1199, 50% off." Although normally I would go for the one that is 50% off, in this case it would actually cost me more to get that laptop compared to the one that is 25% off. In terms of this particular question, I believe that it solely relies on what you are willing to pay as a consumer.
No comments:
Post a Comment